My Favorite Beer Commercial

I'm not a beer drinker, but this commercial almost makes me want to become one. I must admit that I have mixed feelings, though, about the use of something this inspiring to sell something like beer. It's not that I object to beer. I just think that this commercial and the slogan "Know Who You Are" could be used to promote something a little nobler and less fattening.

I first saw this commercial a few years ago on the Steinlager website. I'm pleased to see that it made its way to YouTube. More on the commercial and the team that made it can be found here.